Most of our clients hire us with the goal in mind of making their phone ring more often. Ultimately however, what our clients really care about is getting new clients that they can attribute directly to our marketing. As you might imagine, what’s critical in making that happen is measuring the amo [...]Read more
Career paths in the legal industry, like every many other industries are in a state of change. For ages, the the typical career path for lawyers went something like this; Finish law school Pay your dues for years at larger firm with the hopes of becoming a partner Eventually see your name on the sig [...]Read more
Most negative experiences business owners have with SEO fall into some variation of the two following scenarios: Scenario A: Month 1 SEO Service: You pay your bill, no results Month 2 SEO Service: You pay your bill, no results Month 3 SEO Service: You pay your bill, no results Scenario B: Month 1 SE [...]Read more
One thing we learned very early on in our business, is that for clients in large cities who are in a competitive legal area of practice (and let’s face it, there are very few that aren’t competitive), it’s very difficult to get 1st page rankings. You need to do everything correctly from buil [...]Read more
A friend and client of mine, Dustin, forwarded an email he got the other day with the note: Hey I think I’m going to fire you and hire these guys!!: Dear Sir/Madam, I would very much like to help your web page achieve first page rankings. Our is happy to produce #1 results for your highest [&he [...]Read more
Reach out to an actual veteran legal marketer, not a sales person.