Your website design has a directly impact on search results. If you’re familiar with the term “SEO,” then you’re probably also familiar with the term “keyword.” Keywords are major components of SEO for lawyers, but they are not the only ones. If your law firm website design is poor, keyw [...]Read more
Your website is your business card. As such, you need to make sure it includes all the pertinent information about your law firm. There are no hard and fast rules you have to follow for your attorney website design. However, generating leads and building trust with prospective clients on your websit [...]Read more
Websites are a valuable marketing tool in the digital age of branding law firm. More people use the internet to find information about law firms and virtually all other company than ever before. But, if you think that any standard law firm website design will attract visitors, then you’ve got anot [...]Read more
Your call-to-action (“CTA”) is the most important piece of information you can have on your website. It tells your visitors what to do and entices them to become a client (or at least an email subscriber). Of course, people do have short attention spans so you need a call-to-action that stands o [...]Read more
Content marketing is a must for any business. Having an online presence is crucial to survive in a crowded marketplace and content marketing is one way to stand out in the crowd. When it comes to marketing for law firms, there is a big difference in strategy. Legal content marketing is unique in man [...]Read more
Reach out to an actual veteran legal marketer, not a sales person.